W- http://cdn2.mixrmedia.com/wp-uploads/omghaute/blog/2011/02/mila-kunis-w-magazine-1.jpg
Zink- http://3.bp.blogspot.com/-mwDrCnv0XGA/TWLq89niXuI/AAAAAAAAD0k/LG8cO1PmPbw/s1600/cover.jpg
W magazine
Masthead– W
Selling line– Who, what, where, when, and why in the world of stlye
Dateline– not available
Main image– Mila Kunis
Main cover line– Fashion heats up
Cover lines– Black swan’s Mila Kunis
-Spring’s neon brights
-‘70s glamour
-The new design stars
-Gems gone wild
-To-die-for accessories
-Balenciaga’s Hitmaker
-The dirty secret to healthy hair
Model credit– “Black Swan’s Mila Kunis”
Zink Magazine
Masthead– Zink
Selling line– Not available
Dateline– March 2011
Main image– Malin Akerman (model)
Maincover line– Spring fashion issue, try this on for size
Cover lines– 88 glimpses of spring fashion
– Designers around the world Kristian Aadnevik, Peter Jensen, Raphael Young and more…
Model credit– “Malin Akerman lets loose”
Comparisons
-Both models are giving direct eye contact with a seductive look to catch the viewers attention so that they could buy the magazine.
-The layout of the magazines are similar because the majority of the cover lines are aligned on the left side of cover with the model credit on the right side. This is effective because the person reading it reads the masthead first then reads the model credit because it’s separate from the cover lines which draws their attention.
On both magazine covers the colour of the masthead is the same colour as one other element of the magazine (Zink + Spring fashion issue, Try this on for size & W + Mila Kunis). This helps to draw the readers attention to the main highlight of the magazine.
Differences
In W magazine Mila Kunis is posing for a have body shot but in the Zink magazine is a over the shoulder shot. Mila Kunis is in lingerie which gives sex appeal, whereas Malin Akerman shows no parts of her body.
The coral text on the white background on the W cover gives the magazine a fresh look to it and it comes across as a calm feeling. In the Zink cover the whole magazine has cool blue-purple tones which gives it a colder look and the model’s hair looks wet which adds more to the cold look. The viewer’s might be attracted more to a magazine that has a warm mood instead of a cold mood.
Both masthead’s have very different font styles. On the W magazine the font professional and classy and On the Zink magazine the font is very playful and friendly (instead of using and “i” in Zink they use an exclamation mark instead).
On the W magazine the feather on Mila Kunis’ blouse slightly goes over the masthead but on the Zink magazine the masthead overlaps the model’s face. When the masthead is being covered it shows people that the magazine is well known because you recognize it even if it’s covered.
blissfulinspiration 